Rapport annuel, l’IRU a 70 ans
Pour marquer cet anniversaire, l’IRU souhaite bousculer sa charte graphique institutionnelle et bénéficier d’un regard nouveau sur ses codes.

Je vais créer un logo massif mais légèrement destructuré - un clin d’oeil à la route/roue - qui va événementialiser la couverture. Puis je vais structurer le rapport annuel autour des trois missions de l’IRU.
Pour apporter du lien, ce document sera également l’occasion au fil des pages de donner la parole aux affiliés et aux employés.

Annual report 70
Annual report 70
Annual report 70
Annual report 70
Annual report 70
Annual report 70
Annual report 70

“The digitalisation of the TIR system will enhance the speed, efficiency and transparency of the TIR customs transit procedure. UNECE, IRU, the TIR Contracting Parties and the private sector all recognise this potential.”

– Olga Algayerova, Executive Secretary, UNECE

Annual report 70

“It is great to be within the IRU family. IRU was into soft infrastructure and smart tech before it was cool.”

John Defterios, CNN correspondant

Annual report 70

“The EU road transport is set for important legislative reforms and we need partners like IRU in these important discussions shaping the future of the sector.“

– Peter Kouroumbachev, Member of the European Parliament, Bulgaria

Annual report 70

“IRU gives us visibility on best practices and mobility innovations in the rest of the world.”

– Ahmed Ali Al Bulushi, Chief Executive Officer, Mwasalat, Oman

Annual report 70
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